The Zombie Internet Is Here
A massive new wave of AI bot traffic is corrupting your analytics. Here's the playbook for a startup that cleans the 'zombie internet' and restores truth to your data.
Note: A generated audio podcast of this episode is included below for paid subscribers.
⚡ The Signal
Over the past 48 hours, something broke. A massive, anomalous wave of bot traffic is sweeping across the web, and nobody seems to know exactly why. Niche websites and major platforms alike are reporting a sudden surge of this mysterious traffic, distorting analytics and muddying the waters for anyone trying to understand their real users. This isn't the background noise we've grown accustomed to; it's a new, aggressive, and widespread phenomenon.
🚧 The Problem
Your analytics are now a liability. The tools you rely on—from Google Analytics to your internal dashboards—are not calibrated for this new flood of sophisticated AI scrapers. Every key metric is at risk of corruption: user growth, conversion rates, feature adoption, and marketing ROI. You're making decisions based on ghosts in the machine. As we enter an era where we must treat everything as AI-generated unless proven otherwise, trusting your own data has become a critical vulnerability. This is the dawn of the "zombie internet."
🚀 The Solution
Meet IronLog. We offer a simple, powerful API that cleans your traffic logs in real-time. By integrating IronLog, you can purge data-harvesting AI bots before they contaminate your analytics. Our system identifies and removes the noise, giving you a clear, unadulterated view of your actual human users. Make decisions based on reality, not a firehose of AI-driven pollution.