Your Calorie Counter Is Obsolete
The current digital health stack is obsolete. For the millions on GLP-1 drugs, the problem isn't just counting calories—it's building a whole new lifestyle protocol.
⚡ The Signal
When Chipotle starts re-engineering its menu for a specific drug, you know a tectonic shift is underway. The restaurant recently launched a smaller, meat-heavy bowl specifically designed for the Ozempic user, whose appetite is suppressed but protein needs are high. This isn't just a menu update; it's a flare signaling a massive, emerging consumer class. Millions of people are starting GLP-1 medications, fundamentally rewiring their relationship with food and their bodies.
🚧 The Problem
The current digital health stack is built for the pre-GLP-1 world. Apps like MyFitnessPal are blunt instruments—glorified calorie calculators designed for a simple "calories in, calories out" model. But for GLP-1 users, the problem is far more complex than just tracking intake. The challenge is managing significant side effects, avoiding the loss of lean muscle mass, and building a new set of habits from the ground up. Standard food trackers are not equipped to provide the nuanced, protocol-based guidance required, such as optimizing protein timing, electrolyte intake, and fiber consumption alongside medication dosage and biometric feedback.
🚀 The Solution
Enter Vitalis, a data-driven lifestyle protocol for the GLP-1 era. Vitalis is an AI-powered platform that translates a user's wearable data (from Oura, Whoop, etc.), medication dosage, and meal logs into a precise, personalized plan. It’s not another tracker. It’s a dynamic protocol that helps users preserve muscle, optimize nutrition for their new metabolism, and build the lasting habits needed to thrive long-term.
